31 Aug - 3 Sep 2026 | MCEC Melbourne
In 2025, exhibitors captured an average of 169 leads, giving direct access to high-quality prospects and opportunities to convert connections into sales and growth.
In 2025, our event app facilitated 113 scheduled meetings, providing exhibitors with targeted opportunities to connect directly with key decision-makers.
International visitation grew this year to 11%, up from 8% in 2024, highlighting the show’s expanding global reach.
In 2025, visitors ranked seeing new products and innovations as their top objective, giving exhibitors a prime opportunity to showcase offerings and capture attention.
Owners, managers, C-suite executives, and directors made up 46% of our visitors in 2025, up from 37% in 2024 - meaning your presence can reach more key decision-makers, creating greater opportunities for business growth.
Scan, qualify and track leads straight from the official event app , at no extra cost. Accelerate your sales with this easy-to-use lead capture system, included in your stand package.
Fine Food Australia stands as the premier trade event for the nation’s foodservice and hospitality sectors. With 12 diverse floor segments spanning across food, retail tech, catering equipment, bakery, and beyond, the show grants unmatched access to 24,000+ professionals.
With a legacy of over 40 years, Fine Food Australia provides a unique opportunity for businesses to spark new conversations, showcase the latest innovations, and engage directly with key decision-makers. Its global scope offers an international audience, paving the way for partnerships and growth beyond borders. Connect with chefs, restaurateurs, food operators, and more.
Generate new sales leads as the foodservice and hospitality industry continues to innovate
Capitalise on new business opportunities
Connect face-to-face with industry peers and key decision makers
Showcase your products to buyers seeking new solutions
Grow your presence in the Australasian and international market
96% said that Fine Food Australia is important to their business
88% were satisfied with the quality and quantity of attendees that visited their stand
96% were satisfied with meeting the right buyers
96% were satisfied with Fine Food Australia in 2024
Food & Artisanal
Catering & Front of House Equipment
Drinks, Coffee & Tea
Dairy
Packaging
Healthy Living
Hospitality & Retail Technology
Foodservice
Bakery Equipment & Ingredients
Please be aware that Fine Food Australia has been the target of some groups that are trying to take advantage of the expo’s size and success. Some exhibitors are getting numerous phone calls and e-mail messages from individuals offering all types of services from fake exhibition directories and attendee databases, to travel/hotel arrangements and transportation services.
Please note that Fine Food Australia and its official vendors DO NOT sell its attendee lists at all, nor do we send e-mails via Gmail/Yahoo/Hotmail accounts other than from Diversified Communications (@divcom.net.au). Companies that do this are not affiliated with Fine Food Australia in any way. Do not click on any links from e-mails from these types of accounts or from any that look suspicious.
