Café Stage presented by Devondale

Leaders in the café industry will be running interactive masterclasses and discussions to provide you with new ideas and inspiration to take back to your café. The Café Stage will host the World Tea Competition on Monday & Tuesday where you can see teams from around Australia compete for the winning title.

The Café Stage is proudly presented by Devondale. The Stage is located in the lower exhibition halls Level 1 of the ICC Exhibition Building. All sessions are free to attend and no bookings are required.

Devondale
Café Stage Sponsor

Monday 11 September

The Australian Specialty Tea movement will join together for the 2nd Annual Australian World Tea Brewers Cup (WTBC) at Fine Food Australia 2017. Now in its third year, the WTBC is truly an international event. Competitors will fight to win the Australian league of the WTBC, the champion flying all expenses paid to Shanghai to compete against the best tea brewers in the world at the 2018 SIAL China WTBC Championship in early May 2018.

The WTBC competition is committed to advancing the speciality tea industry, embracing new developments in technology and, the skills and creativity of the competitors. Last year, for the first time in any tea competition, the pH level and TDS were set to a competition standard – the result was a noticeably superior quality of tea infusions presented to the judges. It is innovations like these that are shaping the tea industry! See below for the confirmed judges of the 2017 event.


Tuesday 12 September

The Australian Specialty Tea movement will join together for the 2nd Annual Australian World Tea Brewers Cup (WTBC) at Fine Food Australia 2017. Now in its third year, the WTBC is truly an international event. Competitors will fight to win the Australian league of the WTBC, the champion flying all expenses paid to Shanghai to compete against the best tea brewers in the world at the 2018 SIAL China WTBC Championship in early May 2018.

The WTBC competition is committed to advancing the speciality tea industry, embracing new developments in technology and, the skills and creativity of the competitors. Last year, for the first time in any tea competition, the pH level and TDS were set to a competition standard – the result was a noticeably superior quality of tea infusions presented to the judges. It is innovations like these that are shaping the tea industry! See below for the confirmed judges of the 2017 event.


Wednesday 13 September

From blue algae to beetroot, what's the hype on these lates? Who's buying them, and do you need to stock them? This session will feature demonstrations and taste tests of all the new latte flavours, allowing you to taste, learn and discuss the benefits of each product to your menu.


Being able to upsell is core to a solid business strategy that maximises opportunities for revenue. In this session, hear from Edward Mantel, GM Sales & Marketing for Priestley's Gourmet on the strategies behind upselling, value adding and how to create a successful sales strategy.


Food bloggers are continuing to become something to consider when trying to open a restaurant, or grow awareness. But are they just using restaurants for a free meal, or is it worth the cost? A panel of food bloggers share their points of view, facilitated by Jules Lund, founder of TRIBE.


A recent study showed that only 7% of coffee grounds in Sydney were being recycled, leaving 93% to go directly to landfill, which then emit greenhouse gases that are harmful for the environment. In this session, Planet Ark will share on their coffee ground recycling program, and how cafes in Australia can take part.


Launching and competing in a crowded market is never easy, from packaging to brand identity and all that's in between, having the right product and the right approach means you'll have a better chance of success. This session will tackle what you should know, and how you should go about it, with insight from Terry and Matthew Squadrito of Squad Ink using a case study of one of his clients, The Grounds of Alexandria.


Thursday 14 September

Effective business management means understanding the nuts and bolts that make up every business process. Hear fom Restaurant & Catering on how to become a successful and effective manager and the systems that make this happen.


Positioning your business is important, but understanding who your ideal customer is just as important first. Hear from Doughnut Time and Black Star Pastry as they share on how they understood their customer, and therefore better positioned their brand.


Join Rod Fowler, Director of Food Industry Foresight, as he reviews Robotic Applications in Foodservice. Rod will look at a number of videos and pictures of applications including Robotic Bartenders, Baristas, Robot Kitchens and Robot/drone delivery, analysing and discussing whether these robotics are really valuable to the industry or just a marketing gimmick.


Social media expert Ryan Shelley will be discussing how businesses can use social media marketing to their advantage. Throughout the session he will answer questions such as “Is every platform right for your business? Do you even need to be on social media? and How do you plan your social media schedule?”


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